Kate Upton: ‘Supermodel Ambassador’ for Skullcandy

by cdsglobal on March 23, 2012
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Kate Upton is quickly becoming a recurring model featured on our blog because of her beautiful face, envy-worthy body, and rapid rise to fame. When we first introduced you to Upton, we discussed her position as cover girl of Sports Illustrated’s annual swimsuit issue and now we’re here to announce her forray into brand ambassadorship.

Everybody knows that a quick and easy way to sell a product is to attach a bikini-clad supermodel to it! Okay, well maybe that isn’t a 100% accurate statement, but it will garner the attention of a male audience, which is the target demographic for Skullcandy. Specializing in high-end headphones, earbuds, and headsets, Skullcandy wanted to add a feminine touch to their brand promoters, which already includes the NBA and college sports teams.

“I’m a long-time fan of Skullcandy and can’t wait to unveil some of the fun things we have planned,” the 19-year-old Upton said. “I’m thrilled to be on the Skullcandy roster alongside many of the world’s best athletes and artists.”

Unlike her recent commercial for Zoo York, the Skullcandy campaign promises to keep it clean (if you consider posing 1/2 naked clean)!

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